by Rob Laughter | Strategy
“America has undoubtedly become a smartphone nation,” says Nielsen in The U.S. Digital Consumer Report. They have estimated that over 65% of Americans own a smartphone, which then surpasses the percentage of Americans with gaming consoles (46%), and even digital cable...
by Rob Laughter | Strategy
I can remember when I took my first paid church position as an intern worship leader. We had gone over all the steps of the order of service. I had gone over every step in my head. First, we would begin with a welcome and an upbeat song, followed by more music and a...
by Rob Laughter | Strategy
Serving at a small town church in western North Carolina, you would expect to find our church website to be dated, flat, and all around unwelcoming, or so we heard from the new guests that had just visited our church for the first time. Taken aback, we continued to...
by Rob Laughter | Content
With the easy of information online, it seems that the days of paper staff directories are long gone. Rather than having the staff’s photos and titles on the opening pages of the church directory, you can easily have a staff page available, complete with a warm photo,...
by Rob Laughter | Management
Do you find yourself spending a majority of your time having to communicate with your church body? The answer should be a resounding YES, because the good news is to be communicated to the people of God, for the Kingdom of God. However, if you find yourself spending...