by Rob Laughter | Strategy
Coming from the original Greek, church or ἐκκλησία, means an assembly, congregation, or the whole body of Christian believers. All of these definitions include aspects of community and connectedness. What if we told you that you could fulfill these definitions of what...
by Rob Laughter | Technology
Everyone remembers Apple’s initial campaign for the iPhone. Their brilliant marketing strategy truly changed the game of advertising. While others were going for more graphics, more animations, and more music; Apple went a more simplistic route, going for elegant yet...
by Rob Laughter | Content
Your church website is a tool to equip your congregation for the work of ministry. Learn how to add value to your church website with a spiritual gifts test. A spiritual gifts test can help your congregation discover their gifts and connect them to service...
by Rob Laughter | Content
The purpose of your digital ministry is to accurately present your church online. To be accurate in every sense of the word, you must bear in mind the church’s mission, culture, and size. Communicate these things in the church website and other aspects of your digital...
by Rob Laughter | Management
Your digital ministry is like landscaping a yard. It looks great when you first plant everything in its respective place. But if you don’t maintain it, the whole project could die. It’s not as daunting as it sounds—a little goes a long way. Once you’ve built your...